Affiliate Marketing Revised

OK, forget everything you know about affiliate marketing. Everything you’ve been taught is simply out of date. If you play by the old rules, you will lose this game.

The big lie

You’ve been told it’s easy to get started as an affiliate. This is partially true. There’s no doubt it’s easier than starting your own business. But starting your own business is really hard, so it’s all relative.

The cold hard truth

To top it off you’ve been given false information. You’ve been told to find quality products. Next to look for easy keywords to target. Then to use keyword-based advertising to send visitors to the product. And sit back and collect the profits. But, it’s all wrong.

Forget keywords

There was a time when this worked. But keywords are too expensive now. Adapt and change…

The NEW game

There is a light at the end of the tunnel. Here’s how to win at this game.

• Do CPA marketing instead of product promotion
• Instead of researching keywords, research demographics
• Market on display networks

Start using CPA marketing

CPA means Cost Per Action. It’s much better than promoting a product. Because your visitor doesn’t have to buy anything. You earn a commission for having them perform an “action”. Entering their email into a form, for example. Which is much easier than getting them to buy something.

Utilize demographics data

Don’t waste time researching keywords (see below). Invest your research time into demographics. First you select your CPA offer. Next, you go to Quantcast.com. And discover the exact demographics of your ideal prospect.

Do image ad marketing

So you know what your promoting and you know who will be interested. You can target these exact demographics on display networks. And use images as your ads. And there was no keyword research required. Plus you’re going to save a ton of money. Display networks charge a fraction for image ad clicks vs. keyword ads.

In closing

This is truly a quick cash concept. Because getting started in CPA is free. Image ads are cheap. Display networks let you do demographics targeting. And you get paid for having them take a simple action.

7 reasons why you MUST have your own info product

Think about this: What’s the biggest reason millions of people log onto the internet each day? The answer is simple – they’re looking for information. Google alone serves up 400 million searches per day! Why should you care? Well, this is an opportunity for your to provide what people want – information. And when done correctly, you can get paid for it, too!

Info marketing 101

First, understand that this is the simplest kind of business there is. You develop a product that is nothing more than information. And then sell it to people who want to learn the info in it. It couldn’t get much simpler.

How does it work?

We’ve established that it’s a simple concept. But to make it a successful business there has to be value in the info you’re selling. So you’ll need to find out what info is valuable. How do figure that out?

A super simple trick is to just to check “answer” sites. Visit answers.yahoo.com or similar sites and you’ll get a good idea of the kinds of things people need help with. You want to find something a lot of people are asking about. That people are having trouble solving. And provide the answer – in the form of an info product.

An encouraging word

If you’re worried about how to write and ebook. Put it this way: An info product is just a bunch of articles strung together. Don’t try to write a whole ebook. Just try to write one or two articles a day. And when you have a collection, refine and expand on them and put them together into an ebook.

So, what’s so great about ebooks? Well, that bring me to the tile of this article Here are 7 reasons for you:

1. Simplicity

As soon as you have the pieces in place, it’s virtually maintenance free. Custom support is all but non-existent. So it’s nearly a 100% hands-free business. It’s like having an automated cash machine.

There’s no inventory. There’s nothing to ship. It’s digital.

2. Repackaging

After you’ve created a few ebooks. You can put together bigger more expensive information products. It’s nothing to combine the content from several ebooks. And your new product will be able to carry a much higher sticker price. There’s greater perceived value in a single big course. Instead of several small ebooks.

3. Private label right /h2 p Since it’s your product, you can offer other people the resale rights. Recently, resell rights have become extremely popular, because most people simply don’t have the time, money and effort it takes to create their own products. Plus, you’re selling the same product . . . but for 3 times the price for the rights!

4. Leverage

Leverage your ebook by using the content in different ways. Use part of it to make an autoresponder series. You can use this to build a list that you can marketing to again and again.

5. More leverage

You can also take parts of your ebook and turn it into smaller eBooks. Then use these to generate leads for the main product. They can be free or low prices. Either way, you win because you’re feeding your funnel. And if you’re really clever, you’ll let your affiliate use these reports as marketing tools. Which brings us to…

6. An affiliate army

This is one of the biggest reasons of all. Once you have your own product. You’re able to let other people market it for you. Wouldn’t it be nice to have a bunch of other people doing your marketing for you? Well, you *need* your own product to get affiliates.

7. JVs

OK, this is by far the biggest reason why. The number one way to launch your success is through joint ventures. So, I’d say this is the most important reason to have you own products. Without your own products, you can’t do JVs.

Summing it up

If you don’t want to sell digital products by now, then you haven’t been paying attention. You’ll be the master of your destiny. Because it’s your business and you control it. So, decide to just start:

• Visit an “answers” site
• Find out what people need to know
• Write about the answers

The steps on how to write an ebook are really that easy. And in short time you’ll have the foundation for your own info product.

Using Web Audio for Success

It’s undeniable that if you add audio to websites it will increase your results. In fact, not using audio is a big mistake. It will boost your opt-in rate. Audio increases sales.

What makes it so effective?

There’s no real mystery. Audio breaks the silence of the web. It adds a human touch to your site. And makes people feel they’re dealing with a real person. In short, it makes your site come alive. Which fascinates greater interaction from your visitors.

Some more benefits

There are actually two profit boosts from using audio. You will close more sales. Secondly, you will not have to spend as much to make the sales. You won’t have to hire someone to write your sales letter. You can just add your own audio. An authentic message from you will do more than the best ad copy.

You’ll also get better conversions on your list opt-ins. Most people need to be led by the hand. So you just add a simple audio that says: Fill in your name and email and click submit. A simple message like this will increase your opt-in conversions by 305% or more!

Some ways to use audio

Put a welcome message that plays automatically on your site, Most people abandon a website within just a few seconds. Your welcome message could make them stay when they would normally leave.

A guided tour. It’s the same as when you use audio to increase your subscribers. Use an audio message to lead your visitors through a process. That includes filling in your order form!< /p>

Get testimonials for your services and products. A written testimonial is good. But what’s even better are audio testimonials. It’s much hard to fake an audio testimonial. Audio adds a level of higher believability. Which boosts your sales for sure.

Here’s a bonus tip

What about creating an entire product using audio? You’ll be able to produce audio products faster than any other kind. Plus people love audio products. Think about how popular podcast are. And you can get someone to transcribe them for very little money. This is the easiest way to “write” an eBook!

Is it hard to add audio?

It’s actually really easy. You can find a lot of programs that create audio buttons for you. There’s no knowledge required on your part. The software records the audio, creates the button code, etc. Just paste the code you copy from the software. So don’t let this stop you.

Summing it up

Just a reminder of why you want to start using audio. Using website audio will increase your conversion rates. You’ll enjoy more customer sales. You’ll get more subscribers. And don’t forget that you can easily create sales pages and products in a flash. It’s a less often used medium. But you’ll save a lot of time and money. Don’t be lazy! Add some audio today.